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Gillette X Get Your Game Face On

They say, every story that’s worth remembering starts with “Once Upon a Time” and also when opportunities come knocking on the door. With PubG returning to India - one of the largest player base - Gillette seized the perfect opprtunity to help gamers up their mojo and collaborated with NODWIN Gaming. The Idea was to create a message so simple yet so strong that there were no two ways about it but to #GetYourGameFaceOn. We understood what the brand wanted and with Post Office’s and NODWIN’s creative forces conjoined, came to life - through a perfectly curated blend of live action, 2D & Cel animation - an epiphany for every gamer out there waiting for a call from its long lost (or so they thought) clan.

INITIAL MOCKUPS 

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BREAKDOWNS

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STYLEFRAMES

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CREDITS

Director: Afroz Khan
Director’s Assistant: Kalyani Kulkarni
Direction Intern: Vaibhav Iyer
D.O.P: Utkarsh Marulkar


Focus Puller : Gurudatta Patil

Gaffer: Sanjay
Styling: Avani Gumber

Hair & Make-up: Antara Pathak

Art Director: Manasi Chaware

Stills: Ranveer Dua Photography

Production Manager: Shutter Play Media LLP

Supervising Producer: Anuraj Malhotra

Associate Producer: Lakshyaa

Creative Director: Harsh Sharma

Executive Producer : Kedar Thapar

Sr. Creative Producer: Shashwat Srivastava
Creative Lead & Lead Motion Designer: Vibha J. Lad

Storyboards: Pankaj Gole

Graphic Designers, Illustrators,  Cel Animators & Motion Designers: Pasquale Garibaldi, Sharath Raj, Michael Abarca
Editors: Divyashree Samantaray, Akhtar Sheikh
VFX: Pixie Dust Studios
Color Grade: Coolab Media LLP

Music & SFX: TwoAM Music


Gamers: Scout, Mortal, Ghatak, Jonathan, FnaticNemo

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